Suhsai Enterprises LLC
About Brand
Established in 2018, Suhsai is a global brand renowned for its innovative products across Amazon US, UK, and Europe Marketplaces.
Their mission was simple yet profound: To search out and offer a wide range of products, from External Hard Drives to Flash Drives and Private Label items, all available at unbelievable prices on Suhsai.com, and on Amazon.
At Suhsai, they are driven by a commitment to excellence and offer the greatest products to our customers, ensuring their satisfaction every step of the way.
Despite our dedication and success, Suhsai had faced challenges in scaling our Amazon business and enhancing sales and profitability.
The Challenges
Suhsai wanted to make their brand just from an ordinary brand to an epic brand by improving their sales and performance on amazon. However, as all brands do, they faced certain obstacles from reaching to their goals.
Scope
- Boost the exposure and sales of organic products.
- Cut the cost of sales for advertising (ACOS).
- Boost the ROI (return on advertising investment).
- Boost uniqueness and brand perception.
- Boost monthly sales.
Gaps
The lacks of specific tactics such as targeted advertising campaigns, influencer partnerships, or SEO improvements to boost exposure and sales of organic products.
Absence of EBC content that might boost conversion rates by giving clients additional information and value.
Poorly crafted product names, bullet points, and descriptions that failed to emphasize the items' unique selling qualities and lacked pertinent keywords.
Absence of a branded outlet to highlight Suhsai’s line of products and narrative.
PPC ads that were ineffective and had poor ROAS and high ACOS.
The Solution
For Suhsai, we carried out a comprehensive competition analysis to pinpoint areas for development and improvement. After that, we put a thorough plan into action that included the following services
1) Listing Photos
We produced excellent listing photos that showed the items from various viewpoints and angles. In order to emphasize the characteristics, advantages, and unique selling points of the items, we also included infographics and lifestyle photos.
2) Listing Optimization
Using keyword research and copywriting best practices, we revised the product titles, bullet points, and descriptions. In order to increase the goods' relevancy and ranking, we additionally introduced backend search phrases.
3) EBC Content
We utilized EBC to communicate the brand's history, offer more product information, respond to often asked questions (FAQs), and show client endorsements and reviews.
4) PPC Advertising
Using keyword research, bid optimization, campaign structure optimization, negative keyword management, and performance analysis, we developed and oversaw PPC campaigns for Suhsai's Products.
5) Store Creation
Using Amazon's store builder tool, we created a branded store for Suhsai. We showcased their product line, brand identity, value proposition, in the store.
Conclusion
Suhsai was able to change their brand from decent to Epic on Amazon by collaborating with us and adopting a complete approach centered on listing optimization, brand content enhancement, and review management. Increased exposure, higher conversion rates, and improved brand awareness resulted in considerable growth and a more competitive position in the e-commerce sector.
Client Review
Finding iConnect World in a world of Virtual Business was truly a blessing for us. Thank you, Team for your Wonderful Assistance and good services.
SP
SUHSAI ENTERPRISES LLC.
