A new online retailer, Storite, is an emerging e-commerce company that provides a large selection of goods via their website and Amazon.
Their area of expertise lies in offering clients an easy and simple way to shop.
With an emphasis on providing excellent customer service and high-quality items, Storite has quickly become well-known among internet consumers.
Storite had a limited online presence and was not making good use of social media channels to reach its intended audience.
Despite having its committed client base, Storite’s online sales conversion rate was low, highlighting the need for a more efficient marketing plan.
Storite faced severe competition from larger fashion firms Leading them to higher marketing expenditures, making it difficult to distinguish itself in the crowded online industry.
We developed a complete social commerce strategy to assist Storite brand to increase sales and brand recognition. The strategy had the following critical components
We improved Storite social media accounts and content to boost exposure and interaction. This entailed producing high-quality pictures, writing compelling captions, and utilizing pertinent hashtags to attract a larger audience.
To reach new audiences, we found and collaborated with relevant influencers to promote Storite’s products. This helped raise brand recognition and traffic to Storite brand’s online store.
We used social commerce capabilities like shoppable posts and stories to help shoppers buy goods straight from their social media platforms. This decreased friction in the purchasing process and increased conversion rates.
Using data analytics and audience insights, we at iConnect World executed social media advertising campaigns to reach potential buyers who were likely to be interested in Storite’s items. This improved the ROI of their marketing efforts.
Within six months of executing the social commerce approach, Storite’s had a large rise in online sales, with revenue up 50% over the prior year.
Storite’s optimized social media approach resulted in a 30% increase in social media followers and engagement.
Using social commerce features and targeted advertising, Storite’s increased its online sales conversion rate by 40%, showing a more engaged and interested client base.
By collaborating with us and developing a complete social commerce strategy, Storite was able to increase sales, boost brand exposure, and compete more effectively with larger businesses. The campaign's success demonstrates the necessity of using social media and e-commerce integration to promote business growth in the digital age.
Extremely happy with iConnect's services and the wonderful and supporting staff who were always there to assist me in addressing my concerns. Choosing iConnect Was one of the finest decisions I have made
